- 讲述人
- Asim Hafeez
- 录制时的职务
- Founder
- 所属机构
- 1CareArabia and Glam Autowash
- 行业
- 汽车养护服务,中东
- Arfadia交付的服务
- 数字营销策略、SEO、生成式引擎优化、文章发布、达人合作、社交媒体运营
- 服务机构
- PT Arfadia Digital Indonesia
完整文字记录,中文翻译
讲述人以英语录制本段见证。以下为完整中文翻译,其后附上逐字原文,两者均可与录音核对。
首先是他们的响应速度,无论是邮件还是WhatsApp。Tessar非常出色,现在依然出色,他对我很有耐心。
你们一分钱都没收,就先给了我们一份数字化现状的蓝图,从业务角度说明了现状是什么、目标应该是什么。
在那份蓝图里,你们还把AI写了进去,而且是很早的时候。现在很多人都在谈AI,但当时并没有多少人把AI当作关键环节来看,没有人会说,Glam应该出现在任何对话式搜索的回答里,或者出现在Gemini、在谷歌搜索时的结果里。
最后一点是,相比之下也有别的机构回应了,但他们的方案不是量身定制的。他们给的是标准套餐,那不是我要的,因为我需要一条加速的路径来达成目标。
你们发布了文章,引入了达人,也在社交媒体渠道上持续发帖。从数据上看,我们的粉丝数显著增长。
再看我们创造的营收数字,在这一切综合作用下,增长相当可观。
营销这一环起了重要作用,带来了客户认知,从而让人们有机会认识我们、尝试我们,之后我们再把客户稳住。统计上看,因此我们有了大量回头客。
原文文字记录,英语
First thing is how quickly they respond, whether that's by email or WhatsApp. And you know, Tessar, he was fantastic. He is fantastic, not was, and you know, he was able to be very patient with me.
Without getting a single penny, you guys gave us a blueprint of where we are digitally and, you know, from a business point of view, and gave us the 'as is' and what the 'to be' should be.
In that blueprint, you also put AI in there, and that was quite early on. I mean, a lot of people now talk about AI, right? But back then, not many people were focusing with AI as being an important part of being able to query and interrogate, and say, 'Well, you know, Glam should come up in any response that we do with any chatting or in Gemini when we search in Google, or whatever.'
And I think the final thing was, comparatively speaking, there were others who responded, but they just, the solution was just not tailor-made. They gave you a standard package, which just wasn't what I was looking for, cause I needed an accelerated path to get to where we needed to be.
You guys published articles, you brought in influencers, you were also posting on the social media channels. From a data point of view, we have significantly increased our followers.
When you look at the numbers of the amount of revenue we're generating, increased considerably as a result of everything combined.
The marketing element has played a significant impact, providing customer awareness and therefore allowing the opportunity for people to know us and try us out, and then, you know, we then sustain that hold with the customer. And then we have, statistically, a lot of repeat customers as a result.
客户反馈的成果
以下为客户在镜头前陈述的要点,直接取自上方文字记录。
在联系过的机构中响应最快,无论邮件还是WhatsApp。
在收款之前就交付了涵盖现状与目标状态的数字化蓝图。
在当时少有机构涉及AI搜索时,蓝图中已纳入AI搜索策略。
提供量身定制的方案而非标准套餐,契合加速推进的时间要求。
文章发布、达人合作与社交媒体运营同步推进。
社交媒体粉丝数显著增长。
综合营销带来的营收增长相当可观。
统计上回头客比例明显更高。